Sustain - http://www.sustain.co.uk/
Marketing
http://www.sustain.co.uk//articles/34/1/Marketing
 
By 
Published on 05/24/2005
 

Taking ideas from concept through to a commercial reality requires a keen understanding of customer requirements together with the ability to communicate benefits and the media channels to get the message through. Sustain’s programme managers and consultants work with energy suppliers, manufacturers and distributors to deliver energy efficient products and services to the mass and niche markets.

Partnership development 
Campaign development 
Call centre fulfilment 

Partnership development  Two people shaking hands
Sustain identifies key stakeholders within the value chain and seeks to build innovative market networks. These take energy efficient technology to consumers while packaging it in ways that highlight the environmental, social and economic benefits.
Services include:

  • Market & competitor analysis
  • Terms & conditions negotiations

A1 Programme Management case study pdf (64KB)
 
Campaign development
Sustain’s consultants identify the correct marketing strategy to bring high visibility to products and services.
Services include:

  • Media planning
  • Creative concepts
  • Market segmentation

Call centre & fulfilment Woman wearing a telephone headset
Sustain’s programme management facilities provide the support to run a high-profile campaign. Our call centre and database management capabilities allows our clients and partners to outsource the administrative side of innovative schemes.
Our services include:

  • Telesales and customer services
  • Data processing and management
  • Tracking and reporting

Install Adobe Reader